PRESS RELEASE

Visa becomes new main partner for the Nordea Open in Båstad

PRESS RELEASE

Visa becomes new main partner for the Nordea Open in Båstad

Nordea Open is proud to present Visa as a new main partner for the tennis weeks in Båstad 2024.

”We are of course very happy and proud to present Visa as anew main sponsor for the Nordea Open. Visa is one of the world’s strongest brands, not least because of their constant focus on innovation and development. By being at the forefront of digital payment solutions, where ease of use and security are the focus, we see clear synergies with our own ambitions regarding development and sustainability. Together with Nordea and our other partners, Visa will definitely contribute to making the event even better,” says Christer Hult, Managing Director Nordea Open.

“Visa has been at the forefront of payments innovation since our founding in the 1950s, and we’re constantly thinking about the next big thing in payments and how we can make sure it’s accessible to everyone. Sweden is at the forefront of digital payments and it is inspiring to be part of an ecosystem where digitization, sustainability and seamless customer experiences are in focus,” says Fredrik Lindquist, head of Visa in Sweden.

”Cooperating with Nordea Open is an honor and we look forward to getting involved and not least raising issues of societal importance. Visa has a long history of supporting women in both business and sports. The collaboration is another step on that journey and we see not least a perfect match with She’s Next, which is our initiative to support female entrepreneurs financially and with business coaching. See you in Båstad!” Fredrik Lindquist concludes.

For further information:

Christer HultTournament Director Nordea Open

Phone: 073-433 68 01

Hampus StenbergCommunications Director Visa Nordics & Baltics

Phone: 076-606 60 90